About Us

Eric J. Loch Diamonds & Fine Jewelry - Your 5-Star Jeweler!

Be sure to check our online reviews and see why we are top-rated. 

Eric J. Loch
aka: Diamond Man!

I've had a passion for small pretty things even as a youngster. I began working with my father when I was 13 and have been pursuing my love of Diamond and Gemstone knowledge ever since.

We are a family owned Jewelry store specializing in great looking Diamonds. We have the only dual accredited Gemological Laboratory for Diamond and Gemstone analysis in the Lehigh Valley Region. 

Many of our Diamonds are hand picked by our Certified Diamond Grader in Antwerp, Belgium. We do all kinds of custom work and repairs also and welcome the opportunity to assist you with your next jewelry investment. In our store you are a real person, not a number and we never loose sight of who the boss is. It's YOU!

Lochs Jewelers

Established in 1972, we started as a raw Colored Gemstone business serving Lapidary's around the world.  We specialized in high grade rough material to polish out exceptional looking gemstones. 

We opened our Jewelry store in 1984. In 1996 we joined the largest Diamond buying group in the world, the IJO. This opened up the doors of Antwerp, Belgium, the Worlds' Diamond Capital and allowed us to pursue our passion for really well made Diamonds at a great value. When you select one of our Diamonds we are sure you will agree.

Great Selection

We have a great selection in the store but it doesn't stop there. We can special order or custom design the perfect piece for you so the sky is the limit. 

Stop by and say hello and let one of our professional staff show you some of the most beautiful jewelry available right here in the Lehigh Valley. 
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